Key Takeaways
Country singer David Allen Coe has a song titled “Actions Speak Louder Than Words,” which could be the theme song for America’s New Majority Project’s latest survey. There’s a line that kept showing up in our survey, in different words but always the same idea: “Don’t tell me things are getting better. Show me at the grocery store.”
America’s New Majority Project asked nearly 900 voters to describe, in their own words, no multiple-choice, what matters most to them right now and what it would take to earn their trust. The answers point to something campaigns should pay very close attention to, which is voters have moved past the debate about whether the economy is an issue. They’re ready for the next conversation. What are you going to do about it, and how will I feel it in my daily life?
