State of Play – June 22-25, 2023 

New Data on Generic Ballot, Biden Approval, and Direction of Country 

Among American voters, 73% believe the country is on the wrong track.  

  • Just 23% believe the country is moving in the right direction. 

WHY IT MATTERS – President Joe Biden faces strong headwinds as he begins his re-election campaign.  

READ THE REPORT – Click on the image below to view the slideshow or continue to read highlights of the results in the body of the article. 

STATE OF PLAY – A June 22-25, poll for America’s New Majority Project conducted by McLaughlin and Associates also revealed:  

74% of Americans fall within America’s New Majority

  • 44% – Conservative base 
  • 25% – Persuadable moderates 
  • 5% – Persuadable liberals  

Republicans have a 47%-41% lead on the generic ballot.  

  • This 6-point lead is within the margin of error of our May and early June 2023 polls (+/- 2.2%). 
  • Republicans lead 36%-31% among Independents.  
  • Republicans also lead with Hispanics, 48%-41%.  
  • Among Republican voters, the GOP candidate leads 94%-3%, whereas among Democrats, the Democratic candidate lead is only 86%-8%. 
  • Among America’s New Majority, the GOP leads 63%-21%.  

73% believe the country is on the wrong track. 

  • This is the same percentage as two weeks ago, which was a new high. 
  • Just 27% believe things are going in the right direction. 
  • A majority of all groups except Democrats say the U.S. is on the wrong track. 
  • Among America’s New Majority, 83% say the U.S. is on the wrong track. 

59% disapprove of the job President Biden is doing. 

  • This is a 4% increase in disapproval since May. 
  • A majority of Independents (65%), Swing Voters (63%), and Hispanics (58%) disapprove of Biden 
  • Democrats (79%), Blacks (66%), and Asians (55%) approve of Biden. 
  • 75% of America’s New Majority disapproves of Joe Biden 

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